Magento
2.5 Seconds
website speed!
40% YOY
increase in revenue
Technical
Stability Improved, & no bugs!
CASE REVIEW
Cossouq.com is a sensibly curated online marketplace for unique skincare, personal care, and beauty products from the farthest corners of the world which are not easily available for our Indian tribe within the comfort of their homes. Witnessing the void in India’s cosmetic B2C business for superior quality international products and brands, Cossouq was unboxed.
The challenge
Major concerns and challenges were shared with us when the CEO of Cossouq, Mr. Parth, connected us in April 2023:
Because of the store’s technical instability, they couldn’t generate performance over their ads and marketing efforts. It includes design & functional glitches, UI & UX issues in the product pages & checkout pages, and speed performance. Also, they could not track the different admin roles’ activities, who was doing them, and what.
Our Solutions
1. Understand and analyze the technical instability of the store.
2. Prioritising the fixes and plans.
3. Functional bug fixing in the eCommerce purchase journey, starting from product pages, collection filters, checkout, and post-purchase pages.
4. New UI & UX implementations, revamped whole website look and feel.
5. Performance Optimization, including scalable Infrastructure and website speed, can handle increased traffic and transaction volume without unexpected crashes or downtime.
6. One Page Checkout implementation.
7. Faster product search & accurate search result implementation.
8. Return Merchandise Authorization (RMA) implementation.
9. We implemented a Code Versioning system, GIT.
10. Installed & configured Admin Monitoring extension.
11. Continuous Monitoring and Regular Maintenance.
Solutions Stack
Wigzo Marketing
Shiprocket Shipping
Google Ads
The Results
1. Technical stability along with website speed.
2. Improved user experience designs, eCommerce flow, and order purchase experience.
3. Cossouq.com’s Ads and marketing outputs are there with high traffic periods and expected conversions.
4. In 2023, the revenue was increased by 2x.
5. A long-term eCommerce caregiver they have (Born Techies)
2.5 Seconds
website speed!
40% YOY
increase in revenue
Technical
Stability Improved, & no bugs!
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